Product Description
Enterprise resource planning (ERP) systems integrate the primary applications in an organization. A typical ERP system provides applications for accounting and controlling, production and materials management, quality management and plant maintenance, sales and distribution, human resource management, and project management. This new report from CTR examines the benefits and drawbacks of implementing ERP systems. Implementing ERP suites can improve and update… More >>
Product Description
This conceptual introduction to data mining within the context of business and marketing research provides an eclectic approach to the field. Using worked examples and business case studies, the volume answers the four questions: why is data mining important to business and marketing research; how is data mining different from other types of research; what do we learn from data mining; and how do we do data mining? The book explains data mining, traditional methods… More >>
» Read more: Data and Text Mining: A Business Applications Approach
